Vaidas Adomauskas

Picture of Vaidas Adomauskas

“If I’d asked my customers what they wanted, they’d have said a faster horse” - Henry Ford

I am Product Manager of Adform Personalized Targeting & Buying product area. My every day job is to find out the latest technologies and solutions that can help our clients to optimize their display campaigns. Together with development teams we translate ideas to products in Adform system like Real Time Bidding and Product Targeting.

I believe in value of Lean and Agile processes and helped to transform Adform development to use Scrum. Now I am applying Lean and Agile principles in Product Management work as well as coach Scrum teams on every day improvements.

On free time, I write blog http://scrum.agile.lt and organize Agile Lithuania community activities (user groups, trainings, conferences etc.).